ONLINE GRAPHIC DESIGN AUSTRALIA'S DESIGN PROCESS – CONSULTATION + RESEARCH + COLLABORATION

At Graphic Design Australia we are proud of our design process. It has been altered, tweaked and analysed great deal over the ten years plus that we’ve been operating to make sure we get it right for... the client.

 

Online Graphic Design Australia

PHASE ONE – FIRST CONSULTATION FREE

At Graphic Design Australia we don't just create great looking artwork. We get to know you and your competition and then design solutions that satisfy your business objectives. Consultation plus research and continual collaboration creates visual communications that don't just look great: they look GREAT - and STRAIGHT at your target market!

Step One is simply getting to know you and your business and/or organisation and/or project by way of a FREE consultation. We can do this face to face, by phone, fax or email – it's up to you! During this consultation we will:

  • Agree on your goals and the benefits to be achieved
  • Outline the full process so you never feel left out or lost
  • Explain our Love Your Logo Guarantee... so you can relax!

 

Online Graphic Design Australia

PHASE TWO – RESEARCHING YOU AND YOUR COMPETITION

We need to identify your greatest selling points and compare them with your competition in order to create a design formula that elevates you above the pack. Working together we'll explore freely accessible sites like www.logopond.com and www.googleimages.com to refine your style preferences.

Save what you like and dislike, this helps us get an understanding of the styles/colour/type that you like. We strongly recommend you visit the above sites and record your preferences to show us exactly what rings your bell.

  • Keep your major selling points in mind
  • Keep your marketing objectives in mind
  • Keep your competition in mind
  • And don't stress – we just need your style preferences - not the end product!

If you want to look outside the box for something more unique and innovative, broaden your search to include sites like www.deviantart.com” Also visit www.googleimages.com, you can also collect professional images and/or illustrations to be incorporated in your design project. We then purchase these for you. Images can cost as little as $3. If you order a 5-page website and we'll give you four of these images for FREE. (up to 10 credits worth)

 

Online Graphic Design Australia

 

PHASE THREE – PRELIMINARY DESIGNS

Having collaborated closely as detailed above we will produce several preliminary designs for your consideration. Generally, we will show you:

  • What you want
  • What our professional designers believe will work best for you
  • A combination of the above two.

At this stage we'll also collaborate with you regarding different layouts, fonts and colours to advance the design in the direction of your target market.

 

Online Graphic Design Australia

 

PHASE FOUR – REFINEMENT AND FINALISATION

This is where our Love Your Logo Guarantee comes into play. We know that our success depends on close collaboration with you throughout the process. We won't suddenly become evasive when you want to try one more tweak. We'll even invite you in to see it done on-screen. That's how committed we are to your Love Your Logo Guarantee – if you're not happy you won't pay a cent.

Please visit our terms and conditions if you would like to read more.

Online Graphic Design Australia

 

PHASE FIVE – DESIGN PROJECT LAUNCH

At this time many other agencies have turned their attention to the next client. At online Graphic Design Australia we'll help you with the launch to maximise the impact on your target market. Rolling out a new or updated company image or brand requires careful planning – particularly with regard to the sequence and timing. With thousands of design projects behind us, we are highly experienced when it comes to making the most of marketing ventures and/or promotional events.

The contents of the design package – logo, business card, stationery, website, vehicle and uniform signage, retail and office signage, industry or trade event etc – will influence the sequence and other aspects of the launch. “Every client receives the same service promise – regardless of cost constraints.”

 

Online Graphic Design Australia

PHASE SIX – COMPREHENSIVE FREE PACKAGE OF FILES FOR FUTURE PROJECTS

Graphic Design Australia Director Kelly Robinson is particularly proud of two features that distinguish the company from other design agencies.

“The first is our Love Your Logo Guarantee and the second is our gift to clients of a comprehensive package of file types, artwork and copyrights that ensure you will have everything you need for your next visual communications venture,” Kelly said. “One of the biggest complaints we hear is from clients who have paid for design work only to be told they need to pay for it again the next time they need to use it. The retention of file types and copyrights is quite common in our industry, but we prefer to take a longer term view of customer satisfaction.”

 

ONLINE GRAPHIC DESIGN AUSTRALIA = BUSINESS SUCCESS TODAY TOMORROW AND BEYOND

If you have any questions regarding the above steps, contact Graphic Design Australia today

 
 

A note from our customers

"After working with Gold Coast Graphic Design to develop marketing collateral for multiple businesses, I wouldn't dream of using an expensive big city agency again. Kelly and her team provide World class designs at great prices, and their turnaround times are lighting fast. I really like that I can come in and sit next to the designer to get exactly what I need there and then."

ANDREW GAPES - APPLE TREE FARM