Box Packaging Design That Tells a Story

  
 

Every product has its own unique narrative. How the idea came about, the ethos and aspirations. The story is what captivates the consumer and makes the product stand out from the crowd. Skilful box packaging design communicates these points of difference to the customer. Executed well, it influences their buying decisions and begins building a loyal fan base for your brand. 

With strategic, seamless design, customers can be captured at every touchpoint, with no opportunity missed to connect. Graphic Design Australia has the experience and skill to carry the project from beginning to end, starting with developing the product narrative and integrating it into the packaging design, then creating and implementing a marketing plan and looking after the logistics. Experts in their field, the team will devise holistic packaging strategies and a design that captivates and keeps customers.

 

 

box Packaging Design - box Marketing


1. RESEARCH THE MARKET.
Who’s buying your product? Establish your target market and channels for connection

Thorough research will identify your target consumer. A clever box marketing strategy, with unified branding and packaging design, will allow you to maximise opportunities to reach potential customers.

 

box Packaging Design - box Branding Design


2. DEVELOP THE BRAND DESIGN.
Create a unique box product branding design with enduring appeal

To be successful, packaging design must be unique among its competitors, be built for longevity and have a product narrative that flows across all facets of your box product branding design.

 

box Packaging Design - box Label Design


3. PACKAGING WITH PRESENCE.
Steer consumers to your product with compelling box label design

With so much competition on the shelves, it’s crucial to make your product stand out. box label design that looks great and ticks all the boxes with the target consumer is a winning formula.
 
box Packaging Design - box Packaging Designer

box PACKAGING 
DESIGN THAT GRABS THE ATTENTION


First impressions are everything when it comes to making consumers sit up and take notice. There may be a lot of competition for shelf space, but you can combat this with expert box packaging design. Your product should catch the eye of the customer, inspire them to pick it up, read about it, then head straight for the till. Our team at Graphic Design Australia is skilled at delivering packaging that stands out. How? By blending consistent storytelling with high-performance branding and design, and a marketing strategy that gives your product optimal positioning, right where your target audience can find it.   
As part of the process, the team will conduct a rigorous analysis of your product category, trends and competitors, before developing creative packaging that leverages your points of difference. Making a strong impact influences both buying decisions and your bottom line, so ensuring the packaging design is spot-on is crucial to your success.

  


 

COLLABORATION IS KEY
WITH GRAPHIC DESIGN AUSTRALIA


2,000+ Brands Created // 2,800+ Businesses Supported

Sometimes working with a design and branding agency can feel a bit ‘us’ and ‘them’. At Graphic Design Australia we believe a true partnership produces the best results. You’re welcome to visit our studio, sit down with the team, even work alongside us to bring your product to life. In our experience, a close collaboration leads to the most successful outcome.

For over 20 years the team at Graphic Design Australia has worked with clients across all manner of industries. However big or small your box packaging design project is, from a niche range for farmer’s markets to multiple product lines destined for diverse retail channels, our team is adept at devising winning packaging that sees products flying off the shelf.  

 box Packaging Design - box Packaging Designer
 

2000+
Brands
Created

box Packaging Design - box Packaging Designer

 

600+
Websites
Built

box Packaging Design - box Packaging Designer

 

2800+
Businesses
Supported

box Packaging Design - box Packaging Designer

 

And
Still
Counting

box Packaging Design - box Packaging Designer

 

 

 

box Packaging Design Inspiration

 

 

  
 

TAKE THE FIRST STEP TO GREAT box GRAPHIC DESIGN


There’s no time like the present! Why prevaricate and risk a rival getting there first? Come in and chat to our team about your vision, and soon your fantastic new brand will be taking shape. Beat the competition in the box graphic design sector and pave your path to success. Your product will have the right foundation with the experts at Graphic Design Australia on the case. Get started with a free consultation.

  
 

WE HIT ALL OF OUR GOALS, CREATING AN EYE CATCHING LOOK AND BRANDING THAT INSTANTLY TELLS A POSITIVE STORY


"When we started our business making an artisan sauerkraut, we knew branding our product properly would be a key factor in our success. Our goal was to create a unique, modern, country fair look that hinted at the hand-made nature of our product while also conveying quality and the uplifting health benefits of adding kraut to your diet. Working with Racheal we hit all of our goals, creating an eye-catching look and branding that instantly tells a positive story about our product. The fact that we get so many compliments about the appearance of our product before anyone even tastes what is inside the jar is very much down to her contribution. Thanks heaps!"
Warm regards, Pamela & Shawn. Granny Frankfurter's Fine Foods