Trends change, consumer preferences evolve. Branding needs to stay relevant to connect with the target market. Ensure your product still turns heads with an expert Gold Coast packaging designer.

CALL TO GET STARTED

Years of effort go into developing a new product. Sometimes it’s hard for the business owner, whether it’s their first time or their 20th, to step back and consider the best way to launch it. An experienced Gold Coast packaging designer knows all the right ingredients for success. One: create branding that tells the product’s unique story, the passion that went into creating it, the points of differentiation.

Two: identify the target market and ensure the eye-catching designs speak to that market. Three: formulate a marketing strategy that hits all the right touchpoints. Four: capitalise on every opportunity to connect with customers and build a loyal fanbase.

Gold Coast PRODUCT BRANDING

A great logo is vital, but it’s not the complete visual story. Successful branding encapsulates a product’s identity, personality and ethos. It grabs and holds the attention. The surest route to success starts with the right Gold Coast product branding agency.

Gold Coast PACKAGING DESIGN

What gets a product noticed? Eye-catching packaging that echoes its unique USPs and connects with the target consumer. You relay your story; our job is to translate it into great packaging design. As a Gold Coast packaging design agency we believe collaboration is everything.

Gold Coast PRODUCT MARKETING

Identify the target audience to successfully market a brand. Work out which channels will reach potential customers most effectively. Then gain the advantage by rolling out fluid, consistency across all collateral and mediums. Our Gold Coast product marketing agency can help with a strategic marketing plan.

FOUR GOLDEN RULES TO ENSURE EACH PRODUCT IS A WINNER

do research

be divergent

be targeted

create fans

Graphic Design Australia - Gold Coast Packaging Designers

BRANDING DESIGN WITH SHELF IMPACT THAT SPEAKS DIRECTLY TO THE CONSUMER

Invest in brand design for the best chance of success. Begin by answering some key questions: how is the product unique? What matters most to the business? Use the discoveries to drive the brand forward with help from a Gold Coast packaging designer.

Marketing strategy changes as a business grows, and branding needs to grow in unison. Perhaps the product range has expanded, perhaps customers’ tastes have altered? To business owners unsure of what’s missing or what’s needed, Graphic Design Australia is here to give an objective opinion and work out a customised strategy. Trust us: we’re obsessed. We live and breathe brand design.

CREATIVE COLLABORATION AND 18+ YEARS EXPERIENCE WITH A Gold Coast PACKAGING DESIGNER

If there’s one thing that leads to a successful outcome, it’s teamwork. At Graphic Design Australia, we take the time to get to know you, your brand and your dream objectives. Then we work together as a true partnership to achieve those goals. From identifying your brand differentiators to getting involved in the design progress, participation is key.

No matter how big or small your business, no matter where you are located in the country, we have the skills, the passion and the technology to bring your packaging dreams alive.

Graphic Design Australia - Gold Coast Packaging Designer

3164+ Brands supported

See some of our work FROM OUR Gold Coast Packaging Designers

FOOD PACKAGING

BEVERAGE PACKAGING

ANIMAL + PET PACKAGING

MEAT PACKAGING

BEAUTY PACKAGING

PLAGold Coast BASED PACKAGING

PRODUCT PACKAGING

SWEETS PACKAGING

CALL TO GET STARTED

2461+
Brands
Created

Gold Coast Packaging Design Agency Company

625+
Websites
Built

Gold Coast Product Branding Agency

3164+
Businesses
supported

Gold Coast Packaging Design Agency

and
still
counting

Gold Coast Product Marketing Agency

DON’T THROW THE BABY OUT WITH THE BATHWATER

In other words, it’s not always necessary to rebrand. Sometimes a redesign or refresh will do the job just fine. It’s important to update branding and packaging to fit with evolving trends, company expansion or consumer tastes. But it’s also vital to weigh up the pros and cons. A whole new look might alienate loyal customers. A simple refresh of a logo and other elements could make a big impact. Not sure what’s needed? An experienced Gold Coast packaging designer can help assess what the competition is doing, evaluate market trends and provide a balanced view. From there, a solution can be devised that aligns with your brand goals.

Before and after projects

IT'S AN INVESTMENT WE SHOULD HAVE MADE YEARS AGO

"The GDA Gold Coast packaging designers have been AMAZING to deal with (rebranding / new packaging / help with website look etc), highly recommend for anyone looking to overhaul current branding or start from scratch. It's an investment we should have made years ago - noticed an immediate & significant increase in social media reposting / engagement with products looking great, & also many more direct sales & orders from distributors with zero marketing effort / spend."
Regards Jeanie McClymont, Good Mix Superfoods