WWF Wildlife Mailer Box Design

Protect and advocate for wildlife in Australia and worldwide. Deliver long term environmental conservation and regeneration programs in Australia. Caitlin from WWF contacted us and asked if we were interested in designing new mailer box design and envelopes for their adoption program.

 
 

Brand Vision

They requested two different designs - one for their koala adoption package and one general. The challenge was to create interesting packaging designs that is also kind towards the environment. We decided to create designs that would use as little ink as possible. To achieve this, we used illustrations that only contained black line art or fine strokes. This was then printed on environmentally friendly and recyclable craft paper.

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

Mailer Box Design

 

 
 

WHAT WE CREATED

We decided to create designs that would use as little ink as possible. To achieve this, we used illustrations that only contained black line art or fine strokes. This was then printed on environmentally friendly and recyclable craft paper. Inside the boxes are information and tips on how the packaging can be reused.  Both designs can also be coloured in and the general design challenges the smaller kids to find all the adoption animals in the artwork.

 
 

WWF was established in Australia, with just three staff working out of an old factory in Sydney