As the market evolves, colour choices have become central to brand identity—Neutral packaging design and branding remains a go-to for impact and trust.

COLOUR PRINTING – how does it work?

Consistency in packaging starts with knowing how colours are reproduced. Whether using CMYK digital, offset, or flexographic printing, each method handles ink and materials differently. CMYK processes layer four colours to build rich, varied tones—great for high-detail designs in smaller volumes. Pantone systems offer consistent, pre-mixed hues with exact repeatability across materials and printers. While Pantone is ideal for precise colour branding, always assess how chosen hues convert to CMYK.

BENEFIT FROM A TRUE COLLABORATION AND 20+ YEARS EXPERIENCE. 

At Graphic Design Australia, we’re passionate about creating packaging that tells a story—and colour is a powerful part of that. Our expertise in neutral packaging design and branding helps brands connect on an emotional and visual level.

From concept to print-ready design, our collaborative process ensures your product looks great and performs even better. Whether you’re launching something new or refreshing an old favourite, we craft packaging that resonates with your audience and grows with your business.