Social Espresso - Coffee Packaging Design

Social Espresso are Gold Coast coffee roasters bringing coastal communities together through the enjoyment of well-crafted coffee. They are a coastal tribe of café partners, bean followers sourcing only well roasted and delicious coffee.

 
 

SOCIAL ESPRESSO

Hayley and Mitch came to us wanting to redesign their packaging for their coffee blends and their mixer powders. Wanting a very clean look for their new designs, they wanted to be able to distinguish easily between each product to make it simple for their staff and customers to see, but also make their delicious coffee look as good as possible overall!

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

SOCIAL ESPRESSO - Coffee Packaging Design

 

 
 

WHAT WE CREATED

Designing two separate but similar ranges for their coffee blends and mixer powders, we used a more organic colour tone set and bold font combination to make each product stand out on their own – but still tie in together perfectly. As their coffee is sold to a wide target market, we ensured the packaging for each range would appeal to a broad scope of people, and not only make a great day to day purchase but also work as a nice gift paired with their coffee press machines. We also designed some fun custom illustrated cups for their day to day coffee servings for some marketing fun to be shared on social media.

 
 
SOCIAL ESPRESSO - COFFEE

We came to Racheal at GCGD for a fresh new design for our coffee bags. We wanted a clean and modern look with bold text and an earthy neutral colour pallet.

Racheal understood the direction we were wanting to take immediately and presented a great colour pallet and striking design. Rach and the team at GCGD are always a delight to work with and we highly recommend their team!

Hayley Tucker - Social Espresso

 

 
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